SOP Environment – Natura 2000 (2010-2013)
"National awareness campaign regarding the importance of biodiversity conservation through NATURA 2000 sites in Romania" – Project code 17609 SMIS-CSNR, according to the official order no. 2206/07.12.2010
The project is financed by the European Union through the Sectoral Operational Programme Environment; Priority Axis 4: “Implementation of Adequate Management Systems for Nature Protection”; Main Intervention Area: “Development of Infrastructure and Management Plans for the Protection of Biodiversity and Natura 2000 Network” and is implemented by the Foundation National Centre for Sustainable Development, Bucharest, Romania.
The project is co-financed by the European Regional Development Fund.
The duration of the project is 36 months, to be implemented between 14 December 2010 and 30 December 2013.
The total value of the project is RON 14,036,402, in conformity with the Order of the Minister of Environment no. 2206/07.12.2010, of which
• Eligible amount of RON 11,543,466 (grant finance from the European Regional Development Fund and the Romanian state budget);
• Non-eligible funding to the amount of RON 2,492,936, of which RON 2,482,236 represents the VAT on the eligible value of the project.
General objective of the project:
• Conservation of biodiversity in the Natura 2000 sites in Romania by enhancing the awareness of the central and local authorities and of the general public and by strengthening the required institutional capacity for the implementation of the acquis communautaire with regard to nature protection.
Specific objectives of the project:
• To enhance the awareness of the central and local authorities and the general public about the importance of biodiversity conservation under the Natura 2000 European network;
• To increase institutional capacity for the adequate implementation of biodiversity conservation measures under the Natura 2000 European network;
• To enhance the visibility in the media of the importance of biodiversity conservation and the role of the Natura 2000 European ecological network.
• All 381 Natura 2000 sites in Romania.
• Central and local authorities;
• General public.
Main activities under the project:
• Production of the Implementation Manual and the Guidebook for the appropriate evaluation of the impact of plans/projects on the conservation objectives of the Natura 2000 sites and on the procedure for the issuance of certifications by the custodians/administrators;
• Production of the Natura 2000 Photo Album, Catalogue and Agenda(2012/2013)
• Organisation of awareness events for the authorities in charge at central, regional and local levels;
• Preparation and dissemination of a documentary video series on the Natura 2000 sites in Romania;
• Development of a dedicated website on the Natura 2000 network in Romania;
• Updating the National Strategy for enhancing public awareness about the Natura 2000 European network in Romania;
• Training for the staff responsible for the appropriate evaluation of the plans and projects under ANPM, ARPMs and APMs.
• Decision makers become aware of the importance of biodiversity conservation in the Natura 2000 sites over the period of project implementation:
- Decision makers who receive printed materials become aware of the 3 essential aspects of the Natura 2000 network, which they previously were not acquainted with;
- The participants in events become able to name 3 key points of the impact of the Natura 2000 network on their communities.
• The general public becomes aware of the importance of biodiversity conservation in the Natura 2000 sites during the project implementation:
- The general public is in a position to describe 3 specific benefits of the Natura 2000 project for them and their communities.
• Decision makers undertake actions that favor biodiversity conservation during the project implementation period:
- Participants in events will have contributed to at least one undertaking in favour of the Natura 2000 network;
- Information contained in the circulated printed materials was actually used by decision makers;
- Environment authorities use the Manual for decision making.
• The general public takes action in favor of biodiversity conservation during the project implementation period:
- The recipients of messages in the general public become aware of the fact that the Natura 2000 network produces more benefits than disadvantages.
• Enhanced media content during the campaign concerning the importance of biodiversity conservation in the Natura 2000 sites:
- Dedicated media content on the subject of Natura 2000 increases after the launch of the campaign (2012) compared to the years 2010-2012;
- References in the printed, audio-visual and online media about the campaign, of which at least 85% are neutral or positive.